The explosion of digital media and dynamic content drives the need for organizations to create and distribute commercial content with speed and accuracy. Learn best practices on how to increase content time-to-market while maintaining compliance from Brian Harper, director of strategy at Veeva Systems. Hear Tom Denaro, director of corporate regulatory global systems describe how Becton, Dickinson and Company reduced its review through approval cycle time from 4.2 months to 17 days.
Learning Levels: Intermediate
Upon the webcast's conclusion, you will be able to:
- Implement strategies for reducing your commercial content cycle time
- Gain best practices for maintaining compliance
- Select tools to streamline your process
Who Should Attend
- Regulatory operations for medical devices and diagnostics and pharma companies
- Medical affairs for medical devices and diagnostics and pharma companies
Thomas Denaro, director, corporate regulatory global systems, Becton, Dickinson and Company
Thomas Denaro has more than 25 years of industry experience in regulatory affairs and compliance. In his 10 years at BD, he has held positions in clinical operations, corporate regulatory affairs and compliance with accomplishments including successful global implementation of both clinical data and document management systems. Since 2011 in his current role, Denaro has implemented a global product registration system and a worldwide advertising and promotional materials approval system.
Brian Harper, director, vault commercial content strategy, Veeva Systems
Brian Harper has spent more than 20 years in life sciences, with 10 focused on promotional materials. He began his career as a primary care sales representative for Pfizer. Harper then transitioned to business development and marketing and account management roles in medical education agencies, working with the pharmaceutical industry's largest brands and most successful launches. Prior to joining Veeva Systems, he spent 10 years at Shire Pharmaceuticals, where he held roles of increasing responsibility in marketing and marketing operations, including leading a global team of marketers focused on developing innovative educational content for healthcare professionals.
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